THE CHALLENGE
Nike is an American apparel corporation headquartered near Beaverton, Oregon engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. Nike was building an intranet called the GRID for their 73,000 employees to better communicate and needed a way to introduce the GRID to all of it’s employees.

THE SOLUTION
Ironbound worked with Nike and their technology partners to create a testimonial video that clearly explained the GRID using Nike’s brand language. The video was used day of launch to all 73,000 employees.